First Advertising festival Golden Hammer was held in 1994, in year 1999 the festival became international. Golden Hammer has gained a significant place among other advertising festivals.
During these years it has become the only international advertising festival in the Baltic states, one of the largest in Eastern Europe. Every year Golden Hammer receives applications from around 20 countries.
Festival activities include video screenings, print entries exhibition, marketing and advertising seminars read by leading international industry professionals.
Golden Hammer categories include video, print and outdoor advertising, advertising campaigns, art direction, direct marketing, media and interactive media and social advertising categories. Three festival jury teams Creative jury, Media jury and Interactive media jury, will decide on the best works of the festival.